1. What Are Cookies?
Cookies are small text files that are stored on your device when you visit our website. They help us provide you with a better, faster, and more personalized experience.
1.1 Cookie Functionality
- Store your preferences and settings for future visits
- Remember your login status and account information
- Analyze how you use our website to improve functionality
- Provide personalized content and recommendations
- Enable social media features and integrations
- Support our marketing and advertising efforts
1.2 Similar Technologies
In addition to cookies, we may use similar technologies including:
- Local Storage: Browser storage for larger amounts of data
- Session Storage: Temporary storage that expires when you close your browser
- Web Beacons: Small transparent images used to track email opens and website activity
- Pixels: Tracking codes used for analytics and advertising purposes
- SDKs: Software development kits for mobile app functionality
2. Types of Cookies We Use
We categorize our cookies based on their purpose and functionality to help you understand their role in your browsing experience.
2.1 Necessary Cookies
These cookies are essential for the basic functionality of our website and cannot be disabled.
session_id
Maintains your login session and account access
Session (expires when browser closes)
csrf_token
Protects against cross-site request forgery attacks
Session
cookie_consent
Remembers your cookie preferences
1 year
load_balancer
Ensures consistent server routing for optimal performance
Session
2.2 Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.
_ga
Google Analytics - distinguishes unique users
2 years
_ga_*
Google Analytics 4 - session and campaign tracking
2 years
_gid
Google Analytics - distinguishes users within 24 hours
24 hours
page_views
Tracks page views for content optimization
30 days
2.3 Functionality Cookies
These cookies enhance your experience by remembering your preferences and providing personalized features.
user_preferences
Stores your website preferences and settings
1 year
language
Remembers your preferred language setting
1 year
theme
Saves your preferred website theme (dark/light mode)
1 year
gaming_interests
Personalizes content based on your gaming preferences
6 months
2.4 Marketing Cookies
These cookies track your browsing habits to provide relevant advertisements and measure campaign effectiveness.
_fbp
Facebook Pixel - tracks conversions and retargeting
3 months
marketing_source
Tracks how you discovered our website
30 days
ad_campaigns
Measures effectiveness of advertising campaigns
90 days
3. Third-Party Cookies
Some cookies are set by third-party services that we use to enhance our website functionality and analyze performance.
3.1 Analytics Services
- Google Analytics: Website traffic analysis and user behavior insights
- Hotjar: Heatmaps and session recordings to improve user experience
- Adobe Analytics: Advanced analytics for business intelligence
3.2 Social Media Platforms
- Facebook: Social sharing buttons and advertising pixels
- Twitter: Tweet embedding and social sharing functionality
- YouTube: Video embedding and analytics
- Discord: Community integration and authentication
- Twitch: Stream embedding and gaming community features
3.3 Marketing and Advertising
- Google Ads: Conversion tracking and remarketing campaigns
- Facebook Ads: Social media advertising and audience targeting
- LinkedIn Ads: Professional network advertising for B2B services
- Gaming Ad Networks: Specialized gaming industry advertising platforms
3.4 Support and Communication
- Intercom: Customer support chat functionality
- Zendesk: Help desk and ticketing system
- Mailchimp: Email marketing and newsletter delivery
- Calendly: Appointment scheduling for coaching sessions
4. How We Use Cookie Data
The information collected through cookies helps us improve our services and provide you with a better gaming experience.
4.1 Website Optimization
- Analyze page load times and optimize website performance
- Identify popular content and improve navigation
- Test new features and measure their effectiveness
- Detect and fix technical issues
- Ensure website security and prevent abuse
4.2 Personalization
- Remember your gaming preferences and interests
- Customize content recommendations
- Provide relevant service suggestions
- Display personalized training program recommendations
- Show relevant blog articles and gaming news
4.3 Marketing and Communication
- Deliver targeted advertisements based on your interests
- Measure the effectiveness of marketing campaigns
- Send relevant newsletter content
- Retarget visitors who showed interest in specific services
- Track conversions from marketing activities
5. Your Cookie Choices
You have several options for controlling how cookies are used on your device. We respect your privacy choices and provide easy ways to manage your preferences.
5.1 Cookie Consent Banner
- Choose "Accept All" to enable all cookies for the best experience
- Select "Necessary Only" to use only essential cookies
- Click "Customize" to choose specific cookie categories
- Your preferences are remembered for future visits
- You can change your preferences at any time
5.2 Browser Settings
Most web browsers allow you to control cookies through their settings:
- Chrome: Settings > Privacy and Security > Cookies and other site data
- Firefox: Settings > Privacy & Security > Cookies and Site Data
- Safari: Preferences > Privacy > Manage Website Data
- Edge: Settings > Site permissions > Cookies and site data
- Opera: Settings > Advanced > Privacy & Security > Site Settings
5.3 Opt-Out Tools
5.4 Impact of Disabling Cookies
Please note that disabling certain cookies may affect your experience:
- Some website features may not function properly
- Your preferences may not be saved between sessions
- You may need to log in repeatedly
- Content may be less relevant to your interests
- Some interactive features may be unavailable
6. Cookie Security and Privacy
We take the security of cookie data seriously and implement measures to protect your information.
6.1 Security Measures
- All cookies are transmitted over secure HTTPS connections
- Sensitive cookies are marked as secure and HTTP-only
- Regular security audits of cookie implementations
- Encryption of sensitive data stored in cookies
- Strict access controls for cookie-related systems
6.2 Data Minimization
- We only collect cookie data necessary for stated purposes
- Cookie data is automatically deleted when no longer needed
- Personal information is anonymized where possible
- Regular review and cleanup of unused cookies
- Clear retention periods for all cookie categories
6.3 Third-Party Compliance
- All third-party cookie providers must meet our privacy standards
- Regular review of third-party privacy policies
- Data processing agreements with all cookie providers
- Monitoring of third-party compliance with privacy laws
- Right to audit third-party cookie practices
7. Mobile Apps and Gaming Platforms
Our mobile applications and gaming platforms may use similar tracking technologies to enhance your experience.
7.1 Mobile App Tracking
- Device identifiers for app analytics and performance
- Gaming performance data to improve training programs
- Push notification preferences and delivery
- App usage patterns for feature development
- Crash reporting and error diagnostics
7.2 Gaming Platform Integration
- Game statistics and performance metrics
- Social features and friend connections
- Achievement tracking and progress monitoring
- Tournament participation and results
- Coaching session data and feedback
7.3 Mobile Privacy Controls
- iOS: Settings > Privacy & Security > Tracking
- Android: Settings > Privacy > Ads
- App-specific privacy settings within our applications
- Opt-out options for non-essential tracking
- Clear data deletion options in app settings
8. International Data Transfers
Some of our cookie providers may transfer data internationally. We ensure appropriate safeguards are in place.
8.1 Transfer Safeguards
- Standard Contractual Clauses with international providers
- Adequacy decisions for transfers to approved countries
- Privacy frameworks like Privacy Shield successors
- Regular review of international transfer mechanisms
- User notification of significant transfer policy changes
8.2 Data Localization
- Priority for Australian-based service providers where possible
- Local storage of sensitive gaming performance data
- Compliance with Australian data sovereignty requirements
- Regular assessment of data location requirements
9. Updates to This Cookie Policy
We may update this Cookie Policy to reflect changes in our practices, technology, or legal requirements.
9.1 Notification of Changes
- Significant changes will be announced via email and website banner
- Updated policy will be posted with clear effective date
- Summary of major changes provided for transparency
- Opportunity to review and update your preferences
- Continued use implies acceptance of updated terms
9.2 Version History
- Previous versions available upon request
- Change log maintained for transparency
- Regular review schedule for policy updates
- User feedback incorporated into policy improvements
10. Contact Us About Cookies
If you have questions about our use of cookies or wish to exercise your rights, please contact us.